Our Work

The Center for the Business of Health’s mission is to be the academic destination and a leading voice for the business of health. We are a multidisciplinary initiative seeking to bring together expertise from across UNC to create knowledge, prepare business leaders, and to convene important conversations around the business of healthcare.

Our Approach: Research, Education and Convening

Creating Knowledge: Research conducted through the Center includes theoretical research that is published in academic journals as well as applied research on challenges faced by healthcare organizations. These projects take a team approach to scholarship, involving scholars and students from across schools at Carolina.

Preparing Business Leaders: The Center is developing new educational offerings to prepare future leaders for transformational careers that will improve and increase the scale of impact in the healthcare industry. This includes standard and rotating courses in the MBA Healthcare Concentration, as well as new electives for the Undergraduate Business Program.

Convening Conversations: The Center brings together key industry, academic and governmental stakeholders to create a neutral ground for breakthrough discussions and developments. This includes hosting advisory groups, national conferences, and an annual research convocation to catalyze research collaborations across UNC’s campus.

Our Focus Areas

    The Center for the Business of Health is committed to building robust curricular offerings, sponsored and academic research opportunities, and programming and events within each of our core focus areas.

  • Improving Healthcare Delivery
  • Paying for Healthcare
  • Healthcare Innovation and Entrepreneurship

“To my knowledge, there’s no other business school that has built bridges across campus with a medical complex and top-ranked schools that is as strong as ours to establish a Center for the Business of Health, which I believe can be second to none in the world.”

— Doug Shackelford, Dean of UNC Kenan-Flagler Business School

The Future of Healthcare
CBOH Faculty Director Brad Staats and Sharecare Founder & CEO Jeff Arnold discussing the future of healthcare at the 2019 Business of Healthcare Conference.

Business of Healthcare Keynote
Bryony Winn, Chief Strategy & Innovation Officer at Blue Cross Blue Shield NC, gives the Keynote Talk at the 2018 Business of Healthcare Conference.